New Typeface: Hardy from Ten Dollar Fonts
Hardy is a display typeface whose circular cuts replace each angled intersection. For every 45° and 90° angle, there is a circle to soften the edge while still maintaining the typeface's chiseled appearance. Each circle's size is determined by the measure of the angle. The result is a largely masculine, yet somewhat awkward geometric face with strong personality.
Hardy is designed by Wade Jeffree, a New York based Designer, Art Director and metal-loving Vegan originally from Melbourne, Australia. Wade currently works at Sagmeister And Walsh.
To celebrate the launch of Hardy, Wade has designed six double sided A3 posters (twelve different designs) that can be purchased in addition to your Commercial License, this is a limited edition of 50 sets.